Woolworths vs Coles
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Implication as Result of 'Competition Based' High Barriers to entryDue to the high barriers of entry of the Australian Supermarket Industry and its relation to the competition between Woolworths and Coles, many implications have surfaced. An example of this is the price-cutting that both Woolworths and Coles have done to drive out their competitors, which has inevitably led to both competitors attempting to create the lowest prices to attract more customers, with both firms having the intent to drive out the other
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